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Media, co-op, computers

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December 18, 2008
The Internet—business friend or foe?
Sun Media is the latest print media to blame employee layoffs on the rising popularity of the Internet as a news source. SFU mass communication experts Rowland Lorimer and Richard Smith can talk about whether the Internet is really a friend or foe of print media. Lorimer says print media that are using the Internet to compete with radio and television are going down the tubes. Newspapers that use the Internet, says Lorimer, to channel readers to more in-depth coverage on their pages are gaining an ally. Smith proposes that media moguls are using the growing popularity of the Internet to justify massive job cuts, when a revenue decline is the real reason. SFU Business expert Peter Tingling is also available to talk about the decision-making aspects of layoffs and the extent to which the love affair with the Internet is killing print media.

Richard Smith, 604.947.9287, 778.782.5116, smith@sfu.ca
Rowland Lorimer, 604.937.3293, lorimer@sfu.ca
Peter Tingling, 778.782.3473, peter_tingling@sfu.ca

Web boosts co-op applications
Migrating from a print application process to a web-based one has boosted applications for SFU’s co-operative education program by about 60 per cent this semester, compared to last semester. The switch occurred in September. Co-op applications have gone from 500 to 800. Co-op communications and marketing coordinator John Grant says that millenials’ preference for doing business via the Internet and their rising environmental conscientiousness are behind the increase.

John Grant, 778.782.7374, 604.290.3375, jagrant@sfu.ca

Who will become the apple of Apple’s eye?
A seven-per-cent drop in Apple computer’s stocks and confirmation that the company’s co-founder and CEO Steve Jobs won’t be attending the Macworld Conference and Expo in San Francisco in January has Mac lovers speculating. SFU Business expert Ed Bukszar says that Jobs’ battle with pancreatic cancer, and the fact that Apple has outgrown the conference, account for Jobs’ no show. Bukszar can elaborate on how Jobs’ health is affecting Apple’s stocks and the extent to which Jobs’ visionary leadership is irreplaceable.

Ed Bukszar, 778.782.5195, 604.767.4873 (cell), bukszar@sfu.ca, will be available on cell as of Friday

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