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Boyd Cohen

Finding the world's 'greenest' person

May 1, 2008

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You use compact fluorescent light bulbs and recycle, but just how green are you really?        

In recognition of Earth Day, April 22, Boyd Cohen (above), an SFU Business assistant professor who teaches sustainability and entrepreneurship, began a search for the greenest person on the planet through a survey competition at his new website 3rdwhale.com. And the response to the contest has been phenomenal.

The site has received thousands of visitors from as far off as Malaysia, Venezuela and England. The survey is comprised of 20 questions, the last involving a 250-word essay on why the contestant believes they are the greenest of the green.

After three months, 3rdwhale.com will post the 10 best entries from each country, as determined by an online public vote at the website. Winning entries from each country will then face off in a global vote to determine 2008’s greenest person worldwide.

The main prize: a pod of beluga whales to be adopted in the winner’s name through the Defenders of Wildlife, based in Washington D.C. Take the survey and/or cast your vote at www.3rdwhale.com.

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