Hat trick in Hong Kong

November 16, 2006, Volume 37, No.6



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SFU Business student Andrew Kumar and recent grads Terry Beech and Anastasia Radetski won all three top prizes in the New Business Venture competition hosted by Hong Kong Baptist University in Hong Kong. Their business plan took advantage of the new Global Positioning System (GPS) chips now mandated for all cell phones. The plan called for businesses to advertise their service or product on new cell phone software and combine it with services like mobile couponing. For example, says Radetski, “If you were shopping and wanted to know the nearest Chinese restaurant, you could click on our icon on your cell phone and see a list of all of them in a 10-mile radius. It's like Google on your phone.” SFU engineering students, together with Radetski, designed the software concept for an SFU business course. The team won the gold prize of $10,000HK (about $1200 CDN) and the best business plan prize. Radetski also won the prize for best presenter.

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