nLarge corporate advertisers will rarely support programs with serious criticisms of corporate activities, environmental degradation, and interconnections between military and industry.
nAdvertisers will also avoid programs with serious complexities and disturbing controversies that may interfere with the ‘buying mood’ of its readership/audiences.
nThis dependence on advertising dollars, therefore, translates into less critical content being printed or
aired, resulting in articles and
programs, which are culturally
and politically more conservative.