Course Outline:

Week 1: Tuesday 9 January 2001
Introduction: Course Outline
Lecture: Measuring in Graphic Design
points, picas, leading, type size exercises
Homework for next week:
Do: The Measuring Exercise - bring for next week

Week 2: Tuesday 16 January 2001
Correct: The Measuring Exercise
Lecture: Design Process - From Concept to Print
Assignment: Ad Designs--comp due. Due: Tuesday, January 30th
Homework:
Design: Thumbnails and a rough of your ads - bring for next class

Week 3: Tuesday 23 January 2001
Look At: Thumbnails and a rough of your ad
Discuss: Final Project Briefing
Lecture: Scanning and File Formats
Lecture: 4 Principles of Design/Clip Art/Ad Design/Creativity
Printing Tutorial
Homework:
Design: Comp of your ads - bring for next class

Week 4: Tuesday 30 January 2001
Due: Ad Design Projects
Assign: Newsletter/Menu Redesign Project. Due: February 27th
Lecture: Introduction to Typography
Lecture: Nine Classifications of Type

Week 5: Tuesday 6 February 2001
Lectures: Nine Classifications of Type (continued from last week)
How We Read
Typesetting Concerns
The Perfect Paragraph
Homework:
Design: Thumbnails and a rough of your newsletter grid, for next class.

Week 6: Tuesday 13 February 2001
Thumbnails and a rough of your newsletter
Lecture: Banner Design
Lecture: Designing Grids--assign grid construction exercises
Homework:
Keep working on: -Your newsletter or menu design
Design: Thumbnails of your final project - interviews will begin next week

Week 7: Tuesday 20 February 2001
Lecture: Page Elements
Homework:
Keep working on:
-Your newsletter/menu design due next week
- Thumbnails of your final project---interviews will continue next week
Thumbnail Reviews: I will begin meeting with students individually to discuss their final projects.

Week 8: Tuesday 27 February 2001
Due: Newsletter/Menu design comp
Lecture: The Multipage Environment
Thumbnail Reviews: I will continue meeting with students individually to discuss their final projects.

Week 9: Tuesday 6 March 2001
Lectures: Art Reproduction (halftones, color, etc.)
Homework:
Gather: Elements for your final project---text, photos, etc.
Thumbnail Reviews: I will continue meeting with students individually to discuss their final projects.

Week 10: Tuesday 13 March 2001
Lecture: Comping Techniques
Thumbnail Reviews: I will continue meeting with students individually todiscuss their final projects.
Gather: Elements for your final project---text, photos, etc.

Week 11: Tuesday 20 March 2001
Lectures: Portfolio Concerns
Printing Estimates
Business considerations
Finalize: All elements for your final project---text, photos, etc.
* HINT: Make sure you have all your thumbnails, roughs and graphics log in order - they are worth almost half of your mark!
Think: About the whole presentation of your "portfolio." Go Shopping!

Week 12: Tuesday 27 March 2001
Due: at 7:30 sharp -- Final Project design comps

Week 13: Tuesday 3 April 2001
* Portfolio Party: 6:30--8:00 at Harbour Centre to show off all your great work

Final Exam:

TBA
CMNS-473 Course Evaluation:
* Ad Design 20%
* Newsletter or Menu Redesign 25%
* Final Project (Book, magazine or CD Cover design) 25%
* Professionalism and Attendance 10%
* Final Exam 20%

For Design Projects:

1. You will be asked to keep a Graphics Log of all the images you have used in your design solutions, ie. where you got the image, what resolution you scanned it at, what manipulations you might have visited upon it in Photoshop, etc.

2. You will also be asked to include a black and white printout of your project. This greatly speeds up my marking, and means I won't have to mark directly on your finished comprehensives.

All assignments are to be handed to me personally in class on the specified due date. They should be in a file folder with your name on it, and contain the marking sheet I have given you. 10% per day will be deducted from late project work.

If you absolutely have to hand in something late, please ensure it has been date-stamped at the Extension Credit Programs office before putting it in my box. If it's not date-stamped, I cannot accept it. (Unless it has been sent by courier!)

Course Attendance & Policy:

Don't miss any good stuff!!! Attendance is a key success factor, so please attend class and be on time. You will be responsible for any announcements/information which are given in any class you missed. Please contact a classmate, not me, for this information. You will be asked to sign in at the beginning of each class...it is your responsibility to make sure you do.

CMNS 473 is very detail-driven - we sweat the small stuff! It's also about the design process and project (time) management. If you are an unorganized or slap-dash type person, you will find this course extremely challenging! Please try to treat us as you would a client. If you have a computer tragedy, fall ill or whatever, and have to miss a deadline, ask yourself "How would I handle this if it were a real project with a real client?" A word of warning . . . clients are never very interested in excuses!!! They want solutions, on time! So do instructors!!! That said, lets have a fun and productive semester!!!!!!!!

Some RECOMMENDED TEXTS:

Williams, Robin, The Non-Designer's Design Book: Design and Typographic Principles for the
Visual Novice. Berkeley, CA: Peachpit Press, 1994. ISBN 1-56609-159-4.
Pocket Pal, Graphic Arts Production Handbook. A Graphic Arts Production Handbook
International Paper Company, 6400 Poplar Avenue, Memphis Tennessee, USA, 38197.

The School expects that the grades awarded in this course will bear some reasonable relation to established university-wide practices to both levels and distribution of grades. In addition, the School will also follow Policy T10.02 with respect to "Intellectual Honesty," and "Academic Discipline" (see the current Calendar, General Regulations Section).