- C&M staff
SFU news/story idea
Do you have a great SFU story to share? We'd love to hear it! We aim to deliver excellent experiences to our audiences through integrated, multi-channel content that tells the story of how SFU is achieving its vision to be Canada’s engaged university.
Our main digital channels include SFU News, the sfu.ca homepage, social media and campus screens.
The stories we tell
Our priority is to build on the university’s positive reputation. We strive to create SFU ambassadors and to extend the reach, engagement and positive sentiment of stories about our students, faculty and alumni contributing to societal good.
- HANDS-ON LEARNING
Stories about students learning practical, hands-on skills in classrooms and labs or via internships, co-op terms, research awards, volunteer opportunities and international field schools.
- PRESTIGIOUS RANKINGS AND AWARDS
Stories about prestigious rankings and awards, or recognition, that extend beyond a specific field of study or touch on a relevant social issue.
- KNOWLEDGE FOR GOOD
Stories about how we transform ideas created in the classroom or lab into innovations or ventures that benefit society.
- CULTIVATING DIALOGUE
Stories about how we cultivate dialogue, community partnerships and collaborations on important societal issues.
What stories are prioritized for SFU's main channels?
Communications & Marketing builds strong, audience-focused channels to tell SFU’s amazing stories in alignment with brand objectives.
Our team supports SFU communicators to provide strategic, on-brand content that is optimized for target channels.
Content (be it text, image or video-based stories) that we prioritize for SFU's main channels:
- Have the broadest relevance to all audiences (both external and internal)
- Directly link to SFU's pillars and priorities
- Directly influence to SFU's overall reputation
Submit your idea
Please fill in this content submission form to SFU’s Communications & Marketing office.
Content ideas are reviewed daily. You should receive a response within one to two business days of submitting a content idea or amplification request for SFU’s corporate channels. Please email Jeff Hodson (email@example.com) if you have not received a response within two business days.