- Creative support
- C&M staff
Be inspired by how our brand principles come to life in a range of materials including: advertising, brochures, posters, video and more.
Print ads should always feel bold and simple with clear and concise messages. These print ad examples demonstrate the flexibility of our brand elements to accommodate different types and lengths of content and imagery.
Print with colour photography
In special circumstances, colour photography can be used for specific institutional advertising that targets influencers. Such applications require the president’s approval.
When designing for outdoor applications, keep messaging short and concise. Using SFU light red and bold typography in outdoor applications helps to attract attention.