DLOG755

Social Media and Engagement

This workshop will teach you to create social media campaigns that engage people in new types of conversation, sustain participation over time, and host online dialogue. You’ll also learn how to use social media for outreach and community engagement, and how to integrate mobile communication into your participation strategy. You’ll be able to use these tools in projects that use both online and face-to-face communication.

This workshop is available at the following time(s) and location(s):

Section Session(s) Date/time Campus Instructor(s) Cost Registration*
DLOG755-VA1137 2 Van Susanna Haas Lyons $450 Register

* You must be 19 or older.

What will I learn?

In this course, you will do the following:

  • Explore the fundamentals of effective online public engagement
  • Experience online engagement and social medial technologies
  • Learn how to integrate mobile communications into your participation strategy
  • Gain hard skills in planning, implementing, and measuring online public engagement
  • Learn principles and explore examples of successful and challenging aspects of the work
  • Begin to apply these tools and methods to your own projects

How will I learn?

  • Class discussion and participation
  • Case studies
  • Lectures

Who should take this course?

This course is open to anyone who would like to learn more about online civic and community engagement.

How will I be evaluated?

We will evaluate you based on your class participation.

Textbooks and learning materials

We will provide custom course materials.

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