Full-time, in class Public Relations Certificate

Public Relations Certificate graduates

SFU grads compete in the national market

Many of our students land PR jobs within weeks of graduation. Here’s why:

  • SFU’s PR grads are excellent communicators who can produce key pieces like media releases, editorials, speeches and web copy.
  • They know exactly what journalists are looking for and how to get it to them.
  • They can manage and minimize the impact of a crisis.
  • They’re skilled presenters, public speakers and special events managers.
  • They know when to use traditional advertising and when to use social media.
  • They can conduct and use market research to their advantage.
  • They can plan and execute a communications strategy.
  • They’re current—they know the strategies, tools and challenges of today’s PR industry.

Meet some alumni

Carolyn, a former journalist, secured a PR job she loves
Michael on fast-tracking his career transition to PR
Adam runs his own PR and communications business

Adam Trombley chose the Public Relations Certificate to add some practical training to his résumé. After a placement at DDB Canada, he formed an independent consulting business.

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Sasha works at one of Canada's top PR firms

Thanks to our PR certificate, Sasha Perrin is creating the news as a communications consultant at Hill+Knowlton Strategies, one of Canada's top PR and public affairs firms.

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Ryan is an IABC Communicator of the Year Award recipient

After winning a prestigious award from the B.C. branch of the International Association of Business Communicators, Ryan Paulson went on to work at the Pacific Community Resources Society and Blenz.

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