What does it take to win the Student Communicator of the Year Award?

What does it take to win the Student Communicator of the Year Award?

By: Claire Woodbridge
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In 2011, Marianna Adamian won the IABC/BC Student Communicator of the Year Award. Her successful communication plan focused on a series of presentations she gave as part of her co-op job with the Arts and Social Sciences and Communication Co-op departments at Simon Fraser University.

Working closely with the SFU Work Integrated Learning department, Marianna participated as a senior co-op student speaker in the “Discover Co-op” info sessions, attended by students from all faculties and years of study interested in learning more about the program.

Her presentation and plan addressed the need to present un-biased and realistic perspectives of what co-op is all about. With a different approach than most, her presentation proved to be effective in engaging the audience, and encouraging more students to join the co-op program.

Winning the 2011 SCOY Award brings new opportunities

Since winning the SCOY award, Marianna has been presented with fantastic networking opportunities, volunteer positions, as well as prospective job placements. In addition, getting feedback on her plan was a great learning experience, and the support that Marianna received from her colleagues and fellow IABC members was extremely rewarding.

Marianna is now in the process of completing her undergrad majoring in Communication studies and is currently working on a co-op term with a business-to-business marketing company in Vancouver’s entertainment sector.  After graduation, she hopes to work in brand management, helping various clients build their marketing strategies and connect with their audiences.

Apply now for the 2012 Student Communicator of the Year Award

Marianna suggests fellow students apply for the SCOY Award for the learning experience it provides. The challenge of thinking through all of the strategic elements of putting something (campaign, etc.) in motion, and ensuring measurement is incorporated, are fundamental skills for all young students in communications to develop.

If you’re a student looking for a great way to profile your communication skills, check out the Student Communicator of the Year page and apply. You can submit work that you’ve done in class, on co-op, as a volunteer, or at work.

Applications are being accepted until April 13th, 2012.

Reprinted with permission from IABC/BC

Photo courtesy of IABC/BC and Vincent L Chan

Posted on April 04, 2012