Fall 2022 - IAT 100 D100

Digital Image Design (3)

Class Number: 6577

Delivery Method: In Person

Overview

  • Course Times + Location:

    Sep 7 – Dec 6, 2022: Wed, 9:30–10:20 a.m.
    Surrey

Description

CALENDAR DESCRIPTION:

This is a project-based course that introduces the theory and hands-on practice of art and design in digital media. As the introductory course in IAT, this course teaches the core fundamental principles in 2D visual design, sequential and animation design. Students learn the fundamentals of digital photography and vector image creation. The theory is contextualized in contemporary new media design practice and is broadly applicable across disciplines. Breadth-Humanities.

COURSE DETAILS:

Digital Image Design is a project-based course that introduces the theory and hands-on practice of art and design in digital media. This introductory course in the School of Interactive Arts and Technology teaches the core fundamental principles in 2D visual design, sequential and animation design, and interaction design and user experience. The theory is contextualized in contemporary new media design practice and is broadly applicable across disciplines. This course is an excellent introduction to digital photography (camera and post production), web- based media, and motion graphics. 

Projects are both individual and team-based. Students are strongly encouraged to adapt experience from their own lives to project guidelines. There is no requirement to have previous creative or technical skill. Those students who have prior creative or technical skill will find challenges in finding a deeper level of engagement with theory and practice.

COURSE-LEVEL EDUCATIONAL GOALS:

Course Objectives

This course is intended to:

- Provide students with a foundation in visual literacy for still, sequential and timebased images.

- Introduce media art as part of a diverse history that includes, fine art, design, technological development and psychology

- Encourage students to assess and articulate intention in design media through written and verbal critique

- Improve production value through iterative design practice, technical experimentation, and peer evaluation

- Provide students with an introductory skill set in professional media arts software that are used for bitmap, vector and animation design.

 

Learning Outcomes

By completing this course, it is anticipated that students will be able to:

- Apply visual literacy and design skills to still, sequenced and timebased images using professional software.

- Communicate story and message through visual design.

- Critically evaluate visual media and design in their own work and in that of their peers.

Grading

  • Smaller Assignments 15%
  • Labs 5%
  • Quizzes 5%
  • Project 1 (P01-Digital Photography) 20%
  • Project 2 (P02-Sequential Narrative) 25%
  • Project 3 (P03-Motion Graphic) 30%

NOTES:

*This is a draft of the assignment schedule and the grade breakdown. Final assignment weights will be announced on the first day of class.

Materials

MATERIALS + SUPPLIES:

This course uses Adobe software Photoshop, Illustrator and After Effects. Software is available in SFU computer labs.  The school doesn't provide Adobe licences for personal computers, if you wish to access Adobe outside of school, this will be your responsibility to purchase and install. 


All other content required for this class will be provided via CANVAS.


REQUIRED READING:

Readings will be assigned via Canvas

RECOMMENDED READING:

"Reinventing Comics:  How Imagination & Technology are Revolutionizing an Art" (2000) by Scott McCloud; 1st Perennial Edition; William Morrow Paperbacks
ISBN: 9780060953508

"Making Comics:  Storytelling Secrets of Comics, Manga & Graphic Novels" (2006) by Scott McCloud; William Morrow Paperbacks
ISBN: 9780060780944

“Understanding Comics” (1994) by Scott McCloud; Harper Collins
ISBN: 9780060976255

REQUIRED READING NOTES:

Your personalized Course Material list, including digital and physical textbooks, are available through the SFU Bookstore website by simply entering your Computing ID at: shop.sfu.ca/course-materials/my-personalized-course-materials.

Registrar Notes:

ACADEMIC INTEGRITY: YOUR WORK, YOUR SUCCESS

SFU’s Academic Integrity website http://www.sfu.ca/students/academicintegrity.html is filled with information on what is meant by academic dishonesty, where you can find resources to help with your studies and the consequences of cheating. Check out the site for more information and videos that help explain the issues in plain English.

Each student is responsible for his or her conduct as it affects the university community. Academic dishonesty, in whatever form, is ultimately destructive of the values of the university. Furthermore, it is unfair and discouraging to the majority of students who pursue their studies honestly. Scholarly integrity is required of all members of the university. http://www.sfu.ca/policies/gazette/student/s10-01.html