media release

SFU business professor named top social-media influencer

August 14, 2013
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Contact:
Ian McCarthy, SFU Beedie, 778.782.5298, imccarth@sfu.ca
Ross MacDonald-Allan, SFU Beedie, 778.782.9492, rossm@sfu.ca
Dixon Tam, SFU Media Relations, 778.782.8742, dixont@sfu.ca
Stephanie Chow, SFU Media Relations, 778.782.9543, scchow@sfu.ca

Simon Fraser University’s Ian McCarthy has been named to a prestigious list of the Top 50 professors on Twitter, ranking him as one of the most influential academics using social media.

LDRLB (pronounced “leader lab”) is an online think tank that shares insights from research on leadership, innovation, and strategy. Its list recognizes professors who consistently build upon their body of knowledge and further the goal of evidence-based leadership through the use of Twitter.

“Social media has proven invaluable for me in disseminating my research, promoting the Beedie School of Business, and learning about new trends, findings and events that help shape my research and teaching, and I am honoured to be on this list,” said McCarthy, professor and Canada Research Chair in Technology & Operations Management at SFU’s Beedie School of Business.

After a public vote to nominate the top professors on Twitter in the fields of leadership, innovation, and strategy, LDRLB compiled the list based on the Klout scores of chosen professors. Klout is a tool that measures social-media influence.

In being selected for the list, McCarthy is ranked alongside such illustrious names as leading urban American studies theorist Richard Florida; Michael Porter, a recognized authority on company strategy and regular contributor to Harvard Business Review; and leadership expert Karl Moore.

McCarthy’s inclusion on the list is the latest recognition of his influence on social media. In 2012, he was named on Business Insider’s list of 54 Smart Thinkers Everyone Should Follow on Twitter, as well as OnlineMBA’s 50 Business Professors You Should Follow on Twitter list.

His social media activity – along with social media output from Daniel Shapiro, Canada’s first business school dean on Twitter, and other professors – has helped the Beedie School of Business maintain its place as the most influential Canadian business school on social media according to Klout metrics.

Simon Fraser University is Canada's top-ranked comprehensive university and one of the top 50 universities in the world under 50 years old. With campuses in Vancouver, Burnaby and Surrey, B.C., SFU engages actively with the community in its research and teaching, delivers almost 150 programs to more than 30,000 students, and has more than 120,000 alumni in 130 countries.

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Simon Fraser University: Engaging Students. Engaging Research. Engaging Communities.

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