Ethical Issues in Marketing BUS 449 (3)
A critical examination of topics such as consumerism, marketing ethics, and social responsibility, efficiency of marketing or ecological marketing. The particular emphasis may vary depending on the interests of the class and instructor. Prerequisite: BUS 343, 360W, both with a minimum grade of C-; 60 units.
Th 2:30 PM – 5:20 PM
SWH 10061, Burnaby