media release

Backgrounder: envision>SFU – the process behind the vision

February 20, 2012
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Simon Fraser University’s new strategic vision grew out of the envision>SFU process, a widespread university and community consultation process held between February and November, 2011.

Based on a series of 10 guiding questions, its aim was to assess SFU’s strengths and potential, and how the university should move forward.

  • The envision>SFU process was launched on Feb. 10, 2011 at SFU Vancouver with a webcast presentation and panel discussion, the release of internal and external discussion papers, and the launch of the envision>SFU website: www.envision.sfu.ca.
  • On Feb. 24, 2011, 150 students, staff and faculty members attended a dialogue event at the Diamond Alumni Centre on Burnaby Mountain.
  • In March and early April 2011, during 13 focus group sessions at the Burnaby, Surrey and Vancouver campuses, small groups of staff, students and faculty explored the key questions in depth.
  • With community engagement a key part of this process, SFU President Andrew Petter spoke at more than a dozen events in communities served by the university. These included meetings with business and industry groups, arts organizations, Aboriginal peoples, multicultural communities, the mayors and councils of eight B.C. municipalities, and long-time SFU friends and supporters.
  • Students actively participated in the process. Petter hosted several informal hallway chats with students on all three campuses.
  • The process included two focus groups with parents of high-school age children, as well as a series of special presentations to teachers and secondary school students.
  • From its launch, more than 15,000 people visited the envision>SFU website and more than half of these visitors explored past the homepage to learn more about the process, read the president’s blog posts, or answer one of the 10 guiding questions.
  • More than 400 people followed @envision>SFU on Twitter to stay involved in the conversation.
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