Communications & Marketing blog

Why does SFU have an editorial style guide, and why should we all be using it? How can it improve your writing?

A friendly reminder that the SFU Video Library will be discontinued at the end of 2020, and Communications & Marketing will no longer offer it as a video storage service.

Eighty per cent of readers never read beyond your headline. Yet for most writers, headlines are a last-minute chore before pressing ‘activate’ on their stories.

SFU launched its Here To Grow advertising campaign this fall. The campaign showcases our brand values and attributes and acknowledges the unique times we’re in, which requires us to show care and reassurance.

What drew you to communications? What are you most proud of? What's your advice to new communicators? Here are five questions with Chloe Riley, SFU Library communication officer.

What happens when you’re asked to create new undergraduate recruitment materials for a faculty with diverse schools and programs and an identity as innovative, artistic, and interdisciplinary?