- About
- Submit
- Tools
- Guides
- Equity, Diversity and Inclusion guide
- Multimedia Consent Guide
- Formal studio portraits
- SFU News
- Brand guide
- Communication strategy
- Editorial style guide
- Media guide
- Project management
- Self-recorded video
- Social media
- Website content guide
- Website project guide
- Website Design Guide
- What makes a good story?
- URL request guidelines
- Blog
- C&M staff
Guides for communicators
We are continually working on resources to support you in achieving excellence in strategic communication for your department. In this section, you'll find guides to a number of areas such as how to tell a story, work with the media and manage communication projects.
Planning
Brand guide
Using guidelines and templates, you'll learn how to apply SFU's visual identity and narrative to your work.
Communication strategy
Learn more about the different types of strategies you might need for communications.
Project management
You can use a number of methods to ensure that your communication project stays on track.
Writing
Editorial style guide
Our editorial style guide will help you quickly learn SFU’s writing style. This supports consistent writing across SFU.
What makes a good story?
Once you're thoroughly familiar with our editorial style guide, check out our storytelling guides. They explain what makes a good story and how to craft excellent messaging.
EDI guide
Equity, diversity and inclusion is an institutional priority and should be reflected in our work as communicators. These best practices and guiding principles will help you bring an EDI lens to your day-to-day activities.
Web
Website project guide
Everything you need to know to successfully plan a site launch: capacity planning, process and CMS templates.
Website content guide
From content strategy, to writing, to testing your site, find the resources you need to start and maintain your website.
URL request guidelines
Need a top-level vanity URL? Check out the dos and don'ts before making your request.
Video
Self-recorded video
Learn how to prepare yourself and setup an ideal environment for interview-style video recordings.
Media
Media guide
There are a number of ways to reach out to the media. Become comfortable with them, using our media guide.
Social media
Social media guide
Learn more about setting up a social media account, best practices, guidelines and policies around social media at SFU.
Have an idea for a guide that we should add? Email us at digital@sfu.ca.