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Continuing Studies Home / Programs / Public Relations Certificate / Public Relations Certificate

Full-time, in class Public Relations Certificate

Get ready to compete in the PR job market

At her new job, Allie is part of a collaborative team that works with international brands in a high-energy atmosphere. Read her story

SFU’s Public Relations Certificate will set you apart in the job market with current, hands-on PR training from Vancouver’s industry experts. You’ll spend six weeks studying PR fundamentals, media relations, social networking, crisis communications, public speaking, business, writing and more. Then you’ll put it all into practice in a three-week practicum, during which you’ll contribute to real-world PR campaigns and materials.

Our program is ideal if you already have some post-secondary education and/or work experience, you enjoy working with people, you write well and you love a challenge.

Give employers exactly what they want

As marketing manager for Bard on the Beach, Kira Pidzamecky is using the skills she learned in our program every day. Read her story

Many of our students land PR jobs within weeks of graduation. Here’s why:

  • They produce excellent communications pieces including media kits, communications plans and web copy.
  • They know exactly what journalists want.
  • They can manage and minimize the impact of a crisis.
  • They’re skilled presenters, public speakers and special-events managers.
  • They know when to use traditional advertising and when to use social media.
  • They’re current—they know the strategies, tools and challenges of today’s PR industry.

Start your new career in only nine weeks

You'll be ready to join the workforce in only nine weeks. Common positions include the following:

  • Account manager
  • Account executive
  • Communications coordinator
  • Communications assistant
  • Social media manager
  • Public relations and social media specialist
  • Communications officer
  • Engagement coordinator
  • Community manager
  • Event coordinator

Get a CPRS student membership with mentorship opportunities

CPRS Vancouver and SFU provide each PR Certificate student with a one-year student membership, effective at the beginning of their studies. SFU students have the opportunity to network with the many experienced CPRS Vancouver members through this free membership, and are provided with hands-on volunteer opportunities wherein they can gain valuable field experience alongside experienced CPRS Vancouver members.

The CPRS Vancouver Mentorship Program gives practitioners a wonderful opportunity to benefit from the guidance of fellow public relations professionals. Mentorship is available for all members, with opportunities for relationships based on experience, sector, specific skills and APR designation. 

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