Full-time, in class Public Relations Certificate

Get ready to compete in the PR job market

SFU’s Public Relations Certificate will set you apart in the job market with current, hands-on PR training from Vancouver’s industry experts. You’ll spend six weeks studying PR fundamentals, media relations, social networking, crisis communications, public speaking, business, writing and more. Then you’ll put it all into practice in a three-week practicum, during which you’ll contribute to real-world PR campaigns and materials.

Our program is ideal if you already have some post-secondary education and/or work experience, you enjoy working with people, you write well and you love a challenge.

Thanks to the Public Relations Certificate, Sasha Perrin is doing a job she loves at one of Canada's top PR firms. Read her story

Give employers exactly what they want

Many of our students land PR jobs within weeks of graduation. Here’s why:

  • They produce excellent communications pieces including media kits, communications plans and web copy.
  • They know exactly what journalists want.
  • They can manage and minimize the impact of a crisis.
  • They’re skilled presenters, public speakers and special-events managers.
  • They know when to use traditional advertising and when to use social media.
  • They’re current—they know the strategies, tools and challenges of today’s PR industry.

Start your new career in only nine weeks

You'll be ready to join the workforce in only nine weeks. Common positions include the following:

  • Account manager
  • Account executive
  • Communications coordinator
  • Communications assistant
  • Social media manager
  • Public relations and social media specialist
  • Communications officer
  • Engagement coordinator
  • Community manager
  • Event coordinator