The experience works by doing.

We take on rich, tough design problems and learn the theory and practice of business and design through generating multiple solutions to problems and repeatedly and iteratively going through the design and development process.

Learning is active, engaged and multi-disciplinary. We design products, services and the businesses that deliver them.

The experience comprises four courses:

(1) a Fall course that introduces you to design iteration and business envisioning by working on a real, current design situation. 

(2) a Spring course in which you will work to produce a designed prototype and Minimum Viable Product

(3 & 4) an intensive Intersession course that will transform the projects from the Spring course into potential actual businesses. The course culminates in students launching their sustainably designed businesses.


Course Outline

IAT 330 - Introduction to Business of Design (3-credits)

This course is the foundational course for the Business of Design experience.  

In IAT330 (Fall 2019), students will work as a team to come up with a single solution that will “kickstart” the textile revolution in Vancouver. Students will work with Emily and Stephanie to fully understand how the problem developed. They will connect with local designers to understand issues in the industry and the market, producers’ and consumers’ needs, and how to balance these with the economic and sustainability crises we are facing; and to imagine and implement a single intervention that could form the necessary basis for the rekindling of a regional textile industry here in BC.

BUS 339 - Iteration and Prototyping (4-credits)

In BUS339 (Spring 2020), students will work throughout the semester to ideate, prototype and iterate on various venture ideas that would connect to and form part of a local, sustainable textile ecosystem.

BUS 476 - Launching Design-Led Businesses (4-credits)
IAT 430 - Designing Design-Led Businesses (4-credits)

In IAT440 and BUS476 (Summer 2020), student teams will take to market their local, sustainable textile-based ventures. They will launch their ventures publicly at a local, textile-focused fair in which other key members of the ecosystem would participate.