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Global Marketing Management BUS 447 (3)

The marketing of goods and services in an international context, with emphasis on Pacific Rim countries. Theoretical concepts, environmental influences. Researching and forecasting international markets. The management of international marketing. Prerequisite: BUS 343, 360W; 60 units. Recommended: BUS 346.

Section Instructor Day/Time Location
D100 Th 2:30 PM – 5:20 PM
REMOTE LEARNING, Burnaby
D200 Fr 2:30 PM – 5:20 PM
REMOTE LEARNING, Burnaby