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Publishing Program | Faculty of Communication, Art and Technology Simon Fraser University Calendar | Spring 2020

Print and Digital Publishing Minor

This minor has an applied orientation and it is targeted at students with declared majors in other subjects, especially English, interactive arts, and communication. The program focuses on foundational skills, understanding, and appreciation of the various components of publishing of books, magazines, and journals, in print and in the online environment. Courses encompass writing, editing, design, technology, policy, copyright, marketing, management, and publishing as an integration within a framework of cultural production and the dynamics of the creative sector of the economy. Completion of this minor is an asset for students who wish to acquire skills to work in publishing or related industries or are intending to undertake a master of publishing degree. Admission is subject to enrollment limitations.

Admission Requirements

Applicants must have a minimum 2.50 cumulative grade point average (CGPA) or transfer grade point average (GPA) upon completion of lower division requirements. A minimum 2.50 CGPA is required to remain in good standing. Those who do not maintain this requirement may be dropped from the program, but may apply for readmission at a later date.

Program Requirements

Lower Division Requirements

Students complete at least 12 units, with a C- grade or better, chosen from

PUB 101 - Publication of Self in Everyday Life (3)

An exploration of how social media have transformed social behaviour (presentation of self) into proto-publishing (publication of self) by encouraging greater public participation in publishing in all forms of publishing in society. Using online tracking to discern practices, attention is given to how social media contribute to the social identities of participants and how they affect social interaction.

Section Instructor Day/Time Location
D100 Tu 10:30 AM – 12:20 PM
HCC 1425, Vancouver
D101 Tu 12:30 PM – 1:20 PM
HCC 2960, Vancouver
D102 Tu 1:30 PM – 2:20 PM
HCC 2960, Vancouver
PUB 131 - Publication Design Technologies (3)

Introduction to the elements and principles of graphic design with a focus on the development of software skills, in design, layout, and production.

PUB 201 - The Publication of Professional Self (3)

Social media are transforming the public behaviour of organizations into publishing activities focused on the management of their social identities. In the context of emerging conceptual frameworks, students will learn about, track, and discern social media practices, and then develop and implement strategies for interactions of organizations with governments, partners and rivals, consumers, citizens and society. Prerequisite: PUB 101 highly recommended.

Section Instructor Day/Time Location
D100 Fr 10:30 AM – 12:20 PM
HCC 1315, Vancouver
D101 Fr 12:30 PM – 1:20 PM
HCC 2960, Vancouver
D102 Fr 1:30 PM – 2:20 PM
HCC 2960, Vancouver
PUB 210W - Fundamentals of Professional Writing: University Level Skills and Practice in Writing Effectively (3)

University-level skills and practice in writing clear, concise, logical, and direct text suited to particular purposes. Students will learn to assess the rhetorical situation (audience, purpose, occasion) and identify the appropriate style, tone and format of writing for the situation, in writing reports, instructions, proposals, and presentations in both print and online environments. Students who have credit for PUB 210 may not take PUB 210W for further credit. Writing.

Section Instructor Day/Time Location
D100 We 2:30 PM – 5:20 PM
HCC 2510, Vancouver
PUB 212 - Public Relations and Public Engagement (3)

A critical and applied approach to theories and practices of professional public engagement, with a focus on public relations. This course is problem-centred and issues-driven, and emphasizes the development of knowledge and skills of effective and strategic professional public engagement across a wide range of current and emerging media technologies, platforms, and communication environments. Prerequisite: 25 units; PUB 210W highly recommended.

PUB 231 - Graphic Design Fundamentals (3)

The theory and practice of graphic design with a focus on the development of design skills including concept generation, design, layout, and production. Prerequisite: PUB 131 or equivalent. IAT 102 is recommended. Students who have taken PUB 230 may not take PUB 231 for credit.

Section Instructor Day/Time Location
D100 Mo 10:30 AM – 12:20 PM
HCC 1325, Vancouver
D101 Mo 12:30 PM – 1:20 PM
HCC 2960, Vancouver
D102 Mo 1:30 PM – 2:20 PM
HCC 2960, Vancouver
CMNS 110 - Introduction to Communication Studies (3)

An introduction to selected theories about human communication. This course is required for a major, honours or minor in communication. Breadth-Social Sciences.

Section Instructor Day/Time Location
C100 Distance Education
D100 Gary McCarron
Tu 10:30 AM – 12:20 PM
SSCC 9001, Burnaby
D101 Tu 1:30 PM – 2:20 PM
SSCK 8669, Burnaby
D102 Tu 2:30 PM – 3:20 PM
SSCK 8669, Burnaby
D103 Tu 3:30 PM – 4:20 PM
SSCK 8669, Burnaby
D104 Tu 4:30 PM – 5:20 PM
SSCK 8669, Burnaby
D105 We 11:30 AM – 12:20 PM
SSCK 8669, Burnaby
D106 We 12:30 PM – 1:20 PM
SSCK 8669, Burnaby
D107 We 1:30 PM – 2:20 PM
SSCK 8669, Burnaby
D108 We 2:30 PM – 3:20 PM
SSCK 8669, Burnaby
D109 We 3:30 PM – 4:20 PM
SSCK 8669, Burnaby
D110 We 4:30 PM – 5:20 PM
SSCK 8669, Burnaby
D111 Th 1:30 PM – 2:20 PM
SSCK 8669, Burnaby
D112 Th 2:30 PM – 3:20 PM
SSCK 8669, Burnaby
D113 Th 3:30 PM – 4:20 PM
SSCK 8669, Burnaby
D114 Th 4:30 PM – 5:20 PM
SSCK 8669, Burnaby
or CMNS 130 - Communication and Social Change (3)

An introduction to the forms, theories and institutions of communication as they relate to broader social change, with a focus on the political, economic and regulatory shifts characterizing Canadian and transnational media systems. This course is required for a major, honours or minor in communication.

Section Instructor Day/Time Location
C100 Distance Education
D100 Svitlana Matviyenko
Th 10:30 AM – 12:20 PM
SSCK 9500, Burnaby
D101 Fr 8:30 AM – 9:20 AM
SSCK 8669, Burnaby
D102 Fr 9:30 AM – 10:20 AM
SSCK 8669, Burnaby
D103 Fr 10:30 AM – 11:20 AM
SSCK 8669, Burnaby
D104 Fr 11:30 AM – 12:20 PM
SSCK 8669, Burnaby
D105 Fr 12:30 PM – 1:20 PM
SSCK 8669, Burnaby
D106 Fr 1:30 PM – 2:20 PM
SSCK 8669, Burnaby
D107 Fr 2:30 PM – 3:20 PM
SSCK 8669, Burnaby
D108 Fr 3:30 PM – 4:20 PM
SSCK 8669, Burnaby
J100 Anis Rahman
Fr 5:30 PM – 7:20 PM
HCC 1325, Vancouver
J101 Fr 7:30 PM – 8:20 PM
HCC 2235, Vancouver
J102 Fr 4:30 PM – 5:20 PM
HCC 2235, Vancouver
CMNS 230 - The Cultural Industries in Canada: Global Context (3)

What do we mean when we talk about the 'cultural industries' today? This course explores the business structure and economics of the cultural sectors, the regulatory and policy frameworks, and their social and cultural contexts. Students are encouraged to develop, compare and contrast at least two sectors from the audio, print or visual industries. While the primary focus is on the Canadian case, students will be encouraged to look at other countries. Overriding themes explore the following: relationships between public and private sectors; independent and commercial creators; rights of creators versus distributors; specialty and general media; indigenous and global contents. Prerequisite: CMNS 130.

Section Instructor Day/Time Location
D100 Sarah Ganter
Tu 10:30 AM – 12:20 PM
AQ 3159, Burnaby
D101 We 12:30 PM – 1:20 PM
TASC2 7460, Burnaby
D102 We 1:30 PM – 2:20 PM
TASC2 7460, Burnaby
D103 We 2:30 PM – 3:20 PM
TASC2 7460, Burnaby
D104 We 4:30 PM – 5:20 PM
TASC2 7460, Burnaby
D105 We 5:30 PM – 6:20 PM
TASC2 7460, Burnaby
or CMNS 240 - The Political Economy of Communication (3)

Examination of the political and economic processes that have generated the policies and structures of mass media, telecommunications and related industries; the relationship between the dichotomies of state and market, citizen and consumer, capitalism and democracy, global and local, and sovereignty and globalization in media industries and policies; overview of influences on State and international policies towards the media. Prerequisite: CMNS 110 and 130.

Section Instructor Day/Time Location
D100 Andrew Hillan
Fr 12:30 PM – 2:20 PM
HCC 1800, Vancouver
D101 Fr 9:30 AM – 10:20 AM
HCC 1505, Vancouver
D102 Fr 10:30 AM – 11:20 AM
HCC 1505, Vancouver
D103 Fr 2:30 PM – 3:20 PM
HCC 2205, Vancouver
D104 Fr 3:30 PM – 4:20 PM
HCC 2205, Vancouver
ECON 103 - Principles of Microeconomics (4)

The principal elements of theory concerning utility and value, price and costs, factor analysis, productivity, labor organization, competition and monopoly, and the theory of the firm. Students with credit for ECON 200 cannot take ECON 103 for further credit. Quantitative/Breadth-Soc.

Section Instructor Day/Time Location
D100 Douglas Allen
Tu 8:30 AM – 10:20 AM
Th 8:30 AM – 9:20 AM
SSCB 9200, Burnaby
SWH 10081, Burnaby
D101 Tu 10:30 AM – 11:20 AM
WMC 3251, Burnaby
D102 Tu 11:30 AM – 12:20 PM
WMC 3255, Burnaby
D103 Tu 12:30 PM – 1:20 PM
SWH 10075, Burnaby
D105 We 8:30 AM – 9:20 AM
RCB 7101, Burnaby
D106 Tu 3:30 PM – 4:20 PM
AQ 5014, Burnaby
D108 Tu 1:30 PM – 2:20 PM
AQ 5039, Burnaby
D110 We 9:30 AM – 10:20 AM
RCB 8105, Burnaby
D111 We 10:30 AM – 11:20 AM
WMC 3531, Burnaby
D112 We 11:30 AM – 12:20 PM
WMC 3251, Burnaby
D113 We 12:30 PM – 1:20 PM
WMC 2521, Burnaby
D114 We 1:30 PM – 2:20 PM
RCB 7100, Burnaby
D117 Th 10:30 AM – 11:20 AM
WMC 3515, Burnaby
D200 Gordon Myers
Tu 1:30 PM – 2:20 PM
Th 12:30 PM – 2:20 PM
SSCC 9001, Burnaby
SSCC 9001, Burnaby
D201 We 8:30 AM – 9:20 AM
WMC 3531, Burnaby
D202 Tu 3:30 PM – 4:20 PM
WMC 3515, Burnaby
D203 Tu 4:30 PM – 5:20 PM
AQ 2120, Burnaby
D204 We 9:30 AM – 10:20 AM
WMC 3531, Burnaby
D205 We 12:30 PM – 1:20 PM
AQ 5047, Burnaby
D206 We 1:30 PM – 2:20 PM
AQ 2104, Burnaby
D207 We 4:30 PM – 5:20 PM
AQ 4115, Burnaby
D208 Th 9:30 AM – 10:20 AM
AQ 5049, Burnaby
D209 Th 10:30 AM – 11:20 AM
AQ 5035, Burnaby
D210 Th 11:30 AM – 12:20 PM
WMC 2260, Burnaby
D211 Th 8:30 AM – 9:20 AM
AQ 2120, Burnaby
D212 Tu 5:30 PM – 6:20 PM
RCB 5100, Burnaby
D213 We 2:30 PM – 3:20 PM
AQ 2104, Burnaby
D214 We 3:30 PM – 4:20 PM
BLU 9655, Burnaby
D215 We 8:30 AM – 9:20 AM
AQ 5017, Burnaby
D216 We 5:30 PM – 6:20 PM
RCB 8106, Burnaby
D217 Tu 3:30 PM – 4:20 PM
AQ 5017, Burnaby
D218 Tu 4:30 PM – 5:20 PM
AQ 5025, Burnaby
D219 Th 10:30 AM – 11:20 AM
RCB 5100, Burnaby
D220 Th 11:30 AM – 12:20 PM
AQ 2122, Burnaby
D900 Vasyl Golovetskyy
Tu, Th 10:30 AM – 12:20 PM
SRYC 5280, Surrey
or ECON 105 - Principles of Macroeconomics (4)

The principal elements of theory concerning money and income, distribution, social accounts, public finance, international trade, comparative systems, and development and growth. Students with credit for ECON 205 cannot take ECON 105 for further credit. Quantitative/Breadth-Soc.

Section Instructor Day/Time Location
D100 Martin Santamaria
We 1:30 PM – 2:20 PM
Fr 12:30 PM – 2:20 PM
RCB IMAGTH, Burnaby
RCB IMAGTH, Burnaby
D101 We 2:30 PM – 3:20 PM
RCB 5125, Burnaby
D102 We 3:30 PM – 4:20 PM
WMC 2522, Burnaby
D103 Fr 8:30 AM – 9:20 AM
AQ 2120, Burnaby
D104 Fr 9:30 AM – 10:20 AM
AQ 2120, Burnaby
D105 Th 9:30 AM – 10:20 AM
AQ 5038, Burnaby
D106 Th 10:30 AM – 11:20 AM
AQ 5038, Burnaby
D107 Th 11:30 AM – 12:20 PM
AQ 4125, Burnaby
D108 Th 12:30 PM – 1:20 PM
WMC 2200, Burnaby
D109 Th 12:30 PM – 1:20 PM
WMC 3255, Burnaby
D110 Th 1:30 PM – 2:20 PM
WMC 2200, Burnaby
D111 Fr 10:30 AM – 11:20 AM
RCB 8104, Burnaby
D112 Fr 11:30 AM – 12:20 PM
RCB 8104, Burnaby
D113 We 4:30 PM – 5:20 PM
AQ 5028, Burnaby
D114 Th 8:30 AM – 9:20 AM
RCB 8105, Burnaby
D115 Fr 8:30 AM – 9:20 AM
RCB 8105, Burnaby
D116 We 4:30 PM – 5:20 PM
AQ 5049, Burnaby
D200 Eliav Danziger
We 2:30 PM – 5:20 PM
SSCC 9001, Burnaby
D201 Mo 12:30 PM – 1:20 PM
RCB 8106, Burnaby
D202 Mo 1:30 PM – 2:20 PM
RCB 6122, Burnaby
D203 Mo 2:30 PM – 3:20 PM
AQ 5048, Burnaby
D204 Mo 3:30 PM – 4:20 PM
BLU 11911, Burnaby
D205 Mo 4:30 PM – 5:20 PM
RCB 8106, Burnaby
D206 Tu 10:30 AM – 11:20 AM
WMC 3515, Burnaby
D207 Tu 11:30 AM – 12:20 PM
AQ 4115, Burnaby
D208 Tu 12:30 PM – 1:20 PM
RCB 7102, Burnaby
D209 Tu 1:30 PM – 2:20 PM
RCB 7102, Burnaby
D210 Tu 2:30 PM – 3:20 PM
RCB 7102, Burnaby
D211 We 12:30 PM – 1:20 PM
AQ 5004, Burnaby
D212 We 1:30 PM – 2:20 PM
AQ 5009, Burnaby
D214 We 9:30 AM – 10:20 AM
WMC 2531, Burnaby
D900 Vasyl Golovetskyy
Tu, Th 2:30 PM – 4:20 PM
SRYC 5280, Surrey
IAT 102 - Graphic Design (3)

Introduction to fundamental design principles for visual communication. Organized as a continual interplay of theory and practice, students will examine historical, philosophical, perceptual and semiotic approaches to understanding graphic design, and will explore principles of form, such as structure and composition, hierarchy, form, color, space, scale, typography, and legibility and readability through hands-on projects. Traditional time-based and interactive media forms will be compared and contrasted.

Section Instructor Day/Time Location
D100 Kenneth Zupan
Tu 10:30 AM – 12:20 PM
SRYC 2600, Surrey
D101 We 10:30 AM – 12:20 PM
SRYC 3130, Surrey
D102 We 12:30 PM – 2:20 PM
SRYC 3130, Surrey
D103 We 2:30 PM – 4:20 PM
SRYC 3130, Surrey
D105 We 10:30 AM – 12:20 PM
SRYC 3140, Surrey
D106 We 12:30 PM – 2:20 PM
SRYC 3140, Surrey
LING 100 - Communication and Language (3)

A non-theoretical approach to the study of language using examples from a variety of languages. Breadth-Social Sciences.

Section Instructor Day/Time Location
D100 Iouri Pankrats
Mo 2:30 PM – 5:20 PM
SSCB 9200, Burnaby
D900 Dasha Gluhareva
Mo 2:30 PM – 5:20 PM
SRYC 3310, Surrey
LING 111 - Introduction to English Vocabulary Analysis (3)

Introduces the linguistic pathways by which selected contemporary English vocabulary has arisen. Word etymologies are derived through the application of analytical tools leading to a deeper understanding of language change and word meaning. Students with credit for LING 110 may not take this course for further credit. Breadth-Social Sciences.

Section Instructor Day/Time Location
D100 Iouri Pankrats
We 2:30 PM – 5:20 PM
SSCB 9201, Burnaby
LING 160 - Language, Culture and Society (3)

An introduction to language in its social and cultural dimensions. Students who have taken LING 260 prior to Fall 2008 may not take LING 160 for further credit. Breadth-Social Sciences.

Section Instructor Day/Time Location
D100 Suzanne Hilgendorf
Tu 2:30 PM – 4:20 PM
Th 2:30 PM – 3:20 PM
AQ 3150, Burnaby
AQ 3150, Burnaby

Upper Division Requirements

Students complete at least 16 units chosen from

PUB 331 - Graphic Design in Transition: Print and Digital Books (4)

An in-depth study of the design methods fundamental to books in print and digital media. Students evaluate, and engage in the design and repurposing of publications, exploring current practices of content delivery online and through mobile devices. Emphasis is placed on innovative methods and design practices for screen-based publishing. Prerequisite: PUB 231.

PUB 332 - Graphic Design in Transition: Print and Digital Periodicals (4)

An in-depth study of the design methods fundamental to periodicals in print and in digital media. Students evaluate, and engage in the design and repurposing of publications, exploring current practices of content delivery online and through mobile devices. Emphasis is placed on innovative methods and design practices for screen-based publishing. Prerequisite: PUB 231.

Section Instructor Day/Time Location
E100 We 5:30 PM – 6:20 PM
HCC 1325, Vancouver
E101 Fr 8:30 AM – 10:20 AM
HCC 2960, Vancouver
E102 Fr 10:30 AM – 12:20 PM
HCC 2960, Vancouver
PUB 350 - Marketing for Book Publishers (4)

An exploration and application of marketing concepts to book publishing. Concepts and skills taught focus on differentiation of product categories and markets, and the creation of a marketing strategy for existing or new publications. Consideration of reading trends for all publication forms is included. Prerequisite: 60 units. Students with credit for CMNS 472 may not take this course for further credit.

Section Instructor Day/Time Location
D100 Fr 1:30 PM – 5:20 PM
HCC 1325, Vancouver
PUB 355W - Online Marketing for Publishers (4)

Explores the formulation and analysis of marketing goals within the evolving realm of online promotion and marketing. Emphasis is given to approaches to measurement of effect; implementation and campaign management; finding and nurturing audiences and conversations; branding; forecasting and budgeting. Prerequisite: 60 units. Students with credit for PUB 355 may not take this course for further credit. Writing.

Section Instructor Day/Time Location
D100 Fr 9:30 AM – 12:20 PM
HCC 1530, Vancouver
PUB 371 - The Structure of the Book Publishing Industry in Canada (4)

An analysis of the various facets of the book publishing industry in Canada including ownership patterns, legal foundations, criteria for book selection and marketing. Includes examination of both commercial and educational publishing. The industry will be analysed within the framework of Canadian cultural and other government policies affecting the industry. Prerequisite: 60 units. Students with credit for CMNS 371 may not take this course for further credit.

PUB 372 - The Book Publishing Process (4)

Students will follow the book-publishing process from the acquisition and editing of manuscripts through to production, promotion and distribution. Each topic proceeds from basic concepts and precepts to case studies of particular kinds of publishing companies (e.g., literary, regional and general trade) and particular types of books (e.g., children's, genre, fiction and poetry). The publishing decision-to-publish process is simulated. Required readings focus on the history of book publishing, as well as on current developments. Prerequisite: 60 units. Students with credit for CMNS 372 may not take this course for further credit.

PUB 375 - Magazine Media Publishing (4)

A project course covering core issues in magazine media publishing whether it is in print, online, video, audio, or interactive media. The course covers best practices for team work, publishing, editorial, design marketing and distribution. Prerequisite: 60 units. Students with credit for CMNS 375 may not take this course for further credit.

Section Instructor Day/Time Location
E100 Tu 4:30 PM – 6:20 PM
HCC 1700, Vancouver
E101 Tu 6:30 PM – 7:20 PM
HCC 2925, Vancouver
E102 Tu 7:30 PM – 8:20 PM
HCC 2925, Vancouver
E103 Th 4:30 PM – 5:20 PM
HCC 2235, Vancouver
E104 Th 5:30 PM – 6:20 PM
HCC 2235, Vancouver
PUB 401 - Technology and the Evolving Book (4)

An exploration of the evolution of book publishing in the context of the digital revolution. This seminar is a structured inquiry into contemporary practices, theories, and trends, and it explores a host of related shifts and developments in the way books are produced, marketed, distributed, retailed, and received. Prerequisite: 75 units. Recommended: PUB 372.

PUB 431 - Graphic Design: The Page and the Screen (4)

Students propose, create, produce, and defend a publication design project, which contributes to the development and understanding of the role of graphic design in society. Prerequisite: PUB 331 or PUB 332.

Section Instructor Day/Time Location
D100 Th 2:30 PM – 4:20 PM
HCC 1315, Vancouver
D101 Th 4:30 PM – 6:20 PM
HCC 2960, Vancouver
PUB 438 - Design Awareness in Publishing Processes and Products (4)

An exploration of fundamental design principles complemented by media-specific approaches to design as a strategic framework in publishing. Prerequisite: PUB 231. IAT 102, CMNS 253, and CMNS 354 highly recommended.

PUB 450 - The Business of Book Publishing (4)

This course examines business practices within book publishing firms. It emphasizes financial planning and operations, acquisitions, marketing and promotion. Prerequisite: 75 units. Students with credit for CMNS 474 may not take this course for further credit. Quantitative.

Section Instructor Day/Time Location
D100 Mo 1:30 PM – 5:20 PM
HCC 1425, Vancouver
PUB 456 - Institutional and International Event Planning and Management (4)

An exploration of events and their management with emphasis on theories, social context, practices in the context of audience building, market creation and community building. Skill development, including curating, planning, design, marketing, human and financial resource management, sponsorship, budgeting, risk management and program evaluation are featured in this course. Prerequisite: 75 units.

Section Instructor Day/Time Location
E100 Tu, Th 2:30 PM – 4:20 PM
HCC 2945, Vancouver
PUB 477 - Publishing Practicum (4)

A practicum in which students have the opportunity to work in an applied publishing setting. The practicum will provide an opportunity for the student to learn about book, magazine, or electronic publishing. Students may enrol a maximum of twice in this course. Prerequisite: At least 8 units of upper level publishing courses and permission of the instructor.

PUB 478 - Publishing Workshop (4)

An advanced workshop on the publishing process focused on applied research. May repeat for credit a maximum of two times. Prerequisite: At least 8 units of upper division Publishing courses and permission of the instructor. Students with credit for CMNS 478 may not take this course for further credit.

PUB 480 - Special Topics in Publishing (4)

Intensive analysis of a particular topic, practice, or technique in publishing. May repeat for credit a maximum of two times. Prerequisite: 75 units.

Section Instructor Day/Time Location
D100 Th 11:30 AM – 2:20 PM
HCC 1415, Vancouver
PUB 483 - Directed Readings in Publishing (3)

Independent research and study of a particular topic, practice, or technique in publishing selected in consultation with the supervising instructor. Prerequisite: Permission of the instructor.

or PUB 484 - Directed Readings in Publishing (4)

Independent research and study of a particular topic, practice, or technique in publishing selected in consultation with the supervising instructor. Prerequisite: Permission of the instructor.