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New Product Development and Design BUS 443 (3)

Understand how to develop and launch new products that will be successful with customers. Students will learn to: identify product/service opportunities; generate and evaluate concepts; develop concepts into products; launch new products. Prerequisite: BUS 360W (or another upper division Writing (W) course), 343, both with a minimum grade of C-; 60 units.

Section Instructor Day/Time Location
D100 Mo 2:30 PM – 5:20 PM
WMC 3250, Burnaby