I have been drawn to the theme park design of Disney California Adventure (Anaheim, California) because of the complex struggles it has faced.
Upon opening, it failed to attract guests and offer an engaging experience seemingly due to identity, conceptual, and funding issues. However it also poses a question; if done differently, could it have worked?
My goal was to develop my digital art skills with an illustrated map, using realistic ideas for a theme park redesign and creating a meaningful, detailed concept.
Timeline
Early 2024
Tools
Krita
I feel that this project was a successful personal exploration to see how far I could take an idea that I was passionate about.
It highlights how design always requires exploration, which can help to establish one’s design criteria and inform future decisions. The small changes along the process reflect the growth of weighing different options and analyzing what works best.