SFU statement regarding national sweater day video

February 03, 2016

Statement from Joanne Curry, Vice-President, External Relations

I'd like to take a moment to address the National Sweater Day video that was distributed this morning and then immediately removed from SFU's YouTube channel.

My personal thanks to the members of our SFU community who flagged this video as inappropriate. As the video was produced by an external vendor, I had not seen it. When I did watch it, I immediately agreed with the feedback we had received that the video is inappropriate, sexist, and not in keeping with our equity commitments. We took steps to remove the video as quickly as possible and have followed up with the group who produced and distributed the video to ensure it will no longer be used.

We plan to investigate how this video was posted and plan to put into place additional procedures to ensure that this will not happen again in the future. We appreciate your patience in this matter.


Joanne Curry
Vice-President, External Relations
Simon Fraser University