Please note:

To view the Spring 2026 Academic Calendar, go to www.sfu.ca/students/calendar/2026/spring.html.

Marketing Management BUS 702 (3)

An introduction to the application of pricing, promotion, channel selection and product planning to marketing decisions. The strategic consideration of marketing management and its impact on the firm will be discussed. Students with credit for BUS 556 or BUS 615 or BUS 754 may not take this course for further credit.

Section Instructor Day/Time Location
G300 Jul 9 – Aug 13, 2026: Mon, Thu, 6:00–7:30 p.m.
VANCOUVER
G400 June Francis
Jun 15 – Jul 15, 2026: Mon, Wed, 9:30 a.m.–1:00 p.m.
SEGAL
G500 Jun 3 – Aug 5, 2026: Wed, 6:00–7:00 p.m.
VANCOUVER