Fall 2022 - BUS 345 D200

Marketing Research (3)

Class Number: 3049

Delivery Method: In Person

Overview

  • Course Times + Location:

    Mo 2:30 PM – 5:20 PM
    SWH 10051, Burnaby

  • Instructor:

    Emily Treen
  • Prerequisites:

    BUS 343, 336, both with a minimum grade of C-; 45 units; OR Data Science majors with BUS 343 with a minimum grade of C- and 45 units.

Description

CALENDAR DESCRIPTION:

A course in the management of marketing research. The basics of the design, conduct, and analysis of marketing research studies. Students with credit for BUS 442 may not complete this course for further credit.

Registrar Notes:

ACADEMIC INTEGRITY: YOUR WORK, YOUR SUCCESS

SFU’s Academic Integrity website http://www.sfu.ca/students/academicintegrity.html is filled with information on what is meant by academic dishonesty, where you can find resources to help with your studies and the consequences of cheating. Check out the site for more information and videos that help explain the issues in plain English.

Each student is responsible for his or her conduct as it affects the university community. Academic dishonesty, in whatever form, is ultimately destructive of the values of the university. Furthermore, it is unfair and discouraging to the majority of students who pursue their studies honestly. Scholarly integrity is required of all members of the university. http://www.sfu.ca/policies/gazette/student/s10-01.html