Fall 2020 - IAT 100 D100

Digital Image Design (3)

Class Number: 7838

Delivery Method: In Person

Overview

Course Times + Location:

Sep 9 – Dec 8, 2020: Thu, 9:30–10:20 a.m.
Burnaby

Instructor:
Susan Clements-Vivian
sclement@sfu.ca

This is a project-based course that introduces the theory and hands-on practice of art and design in digital media. As the introductory course in IAT, this course teaches the core fundamental principles in 2D visual design, sequential and animation design. Students learn the fundamentals of digital photography and vector image creation. The theory is contextualized in contemporary new media design practice and is broadly applicable across disciplines. Breadth-Humanities.

COURSE DETAILS:

Digital Image Design is a project-based course that introduces the theory and hands-on practice of art and design in digital media. This introductory course in the School of Interactive Arts and Technology teaches the core fundamental principles in 2D visual design, sequential and animation design, and interaction design and user experience. The theory is contextualized in contemporary new media design practice and is broadly applicable across disciplines. This course is an excellent introduction to digital photography (camera and post production), web- based media, and motion graphics.

Projects are both individual and team-based. Students are strongly encouraged to adapt experience from their own lives to project guidelines. There is no requirement to have previous creative or technical skill. Those students who have prior creative or technical skill will find challenges in finding a deeper level of engagement with theory and practice.

COURSE-LEVEL EDUCATIONAL GOALS:

Course Objectives

This course is intended to:

- Provide students with a foundation in visual literacy for still, sequential and timebased images.

- Introduce media art as part of a diverse history that includes, fine art, design, technological development and psychology

- Encourage students to assess and articulate intention in design media through written and verbal critique

- Improve production value through iterative design practice, technical experimentation, and peer evaluation

- Provide students with an introductory skill set in professional media arts software that are used for bitmap, vector and animation design.

Learning Outcomes

By completing this course, it is anticipated that students will be able to:

- Apply visual literacy and design skills to still, sequenced and timebased images using professional software.

- Communicate story and message through visual design.

- Critically evaluate visual media and design in their own work and in that of their peers.

Grading

Smaller Assignments 15%
Software training 5%
Quizzes 5%
Project 1 (P01-Digital Photography) 20%
Project 2 (P02-Sequential Narrative) 25%
Project 3 (P03-Motion Graphic) 30%

NOTES:

*This is a draft assignment weighting; assignment weights will be announced the first day of class.

Materials

MATERIALS + SUPPLIES:

You will need to have access to a high speed internet connection and Adobe software Photoshop, Illustrator and After Effects. You will be responsible for installing and ensuring that software works on your computer. Please see Adobe website for cost of software.

There are free software packages and/ or apps that have similar features to Adobe, if you choose to use these, they will not be supported by course tutorials i.e. it will be your responsibility to meet course project requirements. Adobe apps for iPad are not full featured and tutorials based on desktop version may not be compatible. There is no tech support provided by the course on installing or trouble shooting software problems or installation. Please ensure you have access before registering.

REQUIRED READING:

Readings will be assigned via Canvas

Registrar Notes:

ACADEMIC INTEGRITY: YOUR WORK, YOUR SUCCESS

SFU’s Academic Integrity web site http://www.sfu.ca/students/academicintegrity.html is filled with information on what is meant by academic dishonesty, where you can find resources to help with your studies and the consequences of cheating. Check out the site for more information and videos that help explain the issues in plain English.

Each student is responsible for his or her conduct as it affects the University community. Academic dishonesty, in whatever form, is ultimately destructive of the values of the University. Furthermore, it is unfair and discouraging to the majority of students who pursue their studies honestly. Scholarly integrity is required of all members of the University. http://www.sfu.ca/policies/gazette/student/s10-01.html

TEACHING AT SFU IN FALL 2020

Teaching at SFU in fall 2020 will be conducted primarily through remote methods. There will be in-person course components in a few exceptional cases where this is fundamental to the educational goals of the course. Such course components will be clearly identified at registration, as will course components that will be “live” (synchronous) vs. at your own pace (asynchronous). Enrollment acknowledges that remote study may entail different modes of learning, interaction with your instructor, and ways of getting feedback on your work than may be the case for in-person classes. To ensure you can access all course materials, we recommend you have access to a computer with a microphone and camera, and the internet. In some cases your instructor may use Zoom or other means requiring a camera and microphone to invigilate exams. If proctoring software will be used, this will be confirmed in the first week of class.

Students with hidden or visible disabilities who believe they may need class or exam accommodations, including in the current context of remote learning, are encouraged to register with the SFU Centre for Accessible Learning (caladmin@sfu.ca or 778-782-3112).

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Course Outlines