Climate Communication: From Principles to Practice

Technological advances, laws and regulations are necessary for tackling climate change, but these won’t work without active engagement and acceptance by citizens. This course introduces the foundations of climate change communication and explores practices that break through persistent barriers to effectively talk about climate action with different audiences to motivate behaviour change. You will learn about narratives and storytelling, countering misinformation, and how to engage in climate conversations. By the end of this course, you will have the practical communication skills you need to motivate resistant stakeholders and engage in climate action in your organization and communities.


Location: Online
Format: Self-paced within deadlines set by instructor
 6 weeks
Tuition: $699
Can be applied to:
Climate Action Certificate

Upcoming Offerings

Start Date
Seats Available
Start DateWed, Sep 11, 2024
  • Wed, Sep 11 (self-paced all week)
  • Wed, Sep 18 (self-paced all week)
  • Wed, Sep 25 (self-paced all week)
  • Wed, Oct 2 (self-paced all week)
  • Wed, Oct 9 (self-paced all week)
  • Wed, Oct 16 (self-paced all week)
InstructorTara Mahoney
Seats Available30

What you will learn

After completing this course, you’ll be able to do the following:

  • Explain the principles of effective climate communication and inclusive engagement
  • Analyze common barriers to climate engagement and consider how they apply in your context
  • Develop narratives and stories to motivate diverse audiences
  • Identify and apply effective communication strategies and consider the best approaches for your audiences and initiatives
  • Examine and critique the role of climate messengers, messages and misinformation
  • Combine these learnings to engage in authentic climate conversations with diverse audiences

How you will learn and be evaluated

  • Prepare to spend about 8 hours per week on coursework
  • Expect reading, videos, online discussions and skill-building activities
  • Optional: Meet online with the class and instructor or guest speaker as scheduled by the instructor (recording available)

Learning Materials

No textbook is required. We will provide all course materials online.

Technical Requirements

For online courses, you will need a computer with audio and microphone that is connected to the internet. Canvas is the online system that will be used for the course. For more information and online support, visit Online Learning.

Professional development credits

AIBC CES participants, PIBC members and BCSLA members may self-report for continuing education learning unit consideration.

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