Marketing + Recruitment

• SFU Branding for Graduate Studies
• Defining Grad Studies at SFU
• Copy, Headlines and Templates

• Navigating Graduate Recruitment Marketing at SFU
• Best Practices
• Recruitment Marketing Journey
  

We've worked with consultants and with SFU Branding guidelines to create some templates, headlines, and copy that you can use to create marketing and recruitment tools for your academic units. We aim to:

• create consistency for branding graduate programs at SFU in line with the larger SFU brand guidelines
• provide some tools and templates to support academic units in their recruitment and marketing activities
  

A collaborative research community that leads change in society

SFU Graduate Studies is a collaborative environment for those who share a desire to create impact, celebrate new ideas and grow communities.

Graduate students are supported to test the boundaries of research, and put their ideas into action in a culture that values diverse international perspectives, close mentorship, and active learning.

When graduate students join our community of world-class researchers, they help to realize SFU as a place where engagement and knowledge leads to transformation within individuals and society.

• We are critical thinkers, passionate problem solvers and changemakers.
  Our research-driven environment is infused with diverse perspectives, collaboration and evolving approaches to create and mobilize knowledge.
• We inspire world-changing ideas through collaboration and active learning.
  Graduate students receive close mentorship and the opportunity to pursue research within and across disciplines. They leave ready to bring new perspectives to their fields and lead change along the path they choose.
• We are integrated within communities, locally and around the globe.
  From classrooms across three campuses, to communities at home and around the world, we engage with communities, organizations and partners to create, share and embrace knowledge and further our contribution to society.
• Graduate students collaborate with world-class faculty who are invested in their success.
  Innovative research and system-changing ideas are driven forward by graduate students who join and are mentored by a dedicated community of faculty, supervisors and peers.
• We generate research that has academic, social and personal value.
  Graduate students engage with a diverse local and global network of people and organizations to advance knowledge, celebrate new ideas and help create the world our communities desire.
• We contribute to the world with purpose, impact and relevance.
  Our culture creates space for graduate students to explore, test limits and take risks through intensive research, active learning and community engagement.
• We believe in the potential of people and knowledge to lead change and influence society.
  Together, our communities create and mobilize knowledge that has an impact on global economic, environmental and social issues.